Affiliate marketing is the fastest way to get started in online business. But finding the right products to promote can be a challenge, especially when you consider the amount of choice we now have when it comes to affiliate programs.
With affiliate marketing you want to find products that you can relate to. Products that you have a vested interest in yourself. Maintaining this approach on your search for the best products to promote will ensure that you pick the affiliate program that suits you most.
Let me give you an example. Bengu Marketing offers an affiliate program that specialises in empowering people with digital skills and helping them start a profitable online business. If you own a blog about cats, promoting Bengu Marketing won’t fit with your audience.
Congruency is key to success with affiliate marketing.
Another thing to consider when deciding on which affiliate program to sign up with is the commission rates. The top affiliate programs offer high end commissions that can pay handsomely for products referrals that you make. If you’re just starting out with affiliate marketing, you want to do your research and pick your product first before buying a domain.
The reason for doing this is that your domain name will probably be related to the niche you pick. This is really simple stuff, but you’d be surprised how many people buy their domain name first before even picking an niche!
Physical Or Digital Products?
I’m going to be direct with you here and say that you need to stick with digital products. Digital products are hands-down more profitable than physical products. As a result of this, the commission rates you get for physical products are always going to be less than digital ones.
Clickbank is a great resource for digital products you can promote as an affiliate. You’ll find that some of the commission rates are up to 70%! They have thousands of products to promote in almost every niche. When it comes to picking a product from Clickbank, you want to sort the products by most popular and do your research into each one thoroughly before making your decision. Check the merchants landing pages and see what other affiliates and customers have to say about their products. The last thing you want to do is promote something that isn’t awesome.
Companies like clickbank are affiliate networks that act as the middle man between the affiliate and the merchant. They handle things like your tracking and payments for the affiliate. Affiliate networks get paid a small percentage of each sale the affiliate makes. This small amount is deducted from the merchant side and the terms of this are agreed when the merchant initially signs up with the affiliate network.